Branding

Back-to-school and back-to-work Whichever high street you walk down in the UK in August, it’s impossible to miss the back-to-school season marketing. Many colleagues are enjoying their summer holidays or taking longer weekends to bask in the summer sun before…read more

When I worked as an in-house marketer, I spent an inordinate proportion of my time sharing brand assets with colleagues in various departments across the business. The development team needed logos for our platform, sales needed fonts and presentation templates,…read more